The Race Is On. Meet Six of the Best Car Subscription Services in North America
4 min reading time
The vehicle subscription marketplace is evolving rapidly. While Portfolio faces a host of competition — from auto manufacturer-backed efforts to dealer-based programs — our combination of features and benefits makes sure Portfolio members are getting the best subscription service for a competitive price.
The primary differentiators between programs include vehicles offered, flexibility, mileage limits, upfront and monthly costs, as well as service areas. Let’s take a look at how Portfolio stacks up against the competitors.
Access by BMW
AVAILABLE IN: Nashville, USA
ACTIVATION FEE: US$575 (≈ CA$755)
• Icon: $998 (≈ CA$1,310)
• Legend: $1,399 (≈ CA$1,835)
• BMW M: $2,699 (≈ CA$3,543)
The Icon tier of Access by BMW includes BMW’s 3 Series Sedans, M240i Convertible, 4 Series Gran Coupe and X3 SUV. With an extra $400 per month, the Legend tier grants you access to everything in the Icon tier, plus 4 Series Coupe and Convertible, 5 Series Sedans, M2 Coupe, as well as the X5 SUV.
If you are feeling extra sporty, the BMW M tier turns the dial up by adding the M5 Sedan, X5 M, X6 M, M4 and M6 Convertible to the list.
Access by BMW subscriptions include insurance, maintenance, roadside assistance, and concierge delivery.
AVAILABLE IN: Dallas-Fort Worth Metropolitan Area, USA
• Core Collection: $995 (≈ CA$1,306)
• Premier Collection: $1,495 (≈ CA$1,962)
The Audi Select monthly subscription service offerings provide two tiers. The Core Collection includes the A4 sedan, Q5 SUV, S3 sport model, and the Audi TT. The Premier Collection includes all the models from the Core Collection and adds the Q7 SUV, S5 Coupe, A6 sedan, and the A5 cabriolet.
The program includes insurance, maintenance, roadside assistance, and two concierge-delivered vehicle swaps per month with unlimited mileage. Two complimentary Silvercar rental travel days are provided to subscribers in major metropolitan markets.
Care by Volvo
AVAILABLE IN: Major cities across USA and Canada
• S60/V60 Momentum: CA$949
• S60/V60 R-Design: CA$1,049
Care by Volvo is a factory-backed 24-month subscription service. The program operates more like an ultra-short-term lease and offers the Volvo S60 and V60. Once you select your vehicle, you can upgrade into a new one after 12 months. The service includes insurance, service, and maintenance, along with 15,000 miles per year.
AVAILABLE IN: Philadelphia, Nashville, and Atlanta in USA
ACTIVATION FEE: US$495 (≈ CA$650)
• Signature: $998 (≈ CA$1,310)
• Reserve: $1,399 (≈ CA$1,835)
• Premier: $2,699 (≈ CA$3,543)
Mercedes-Benz Collection is a high-end monthly subscription program with concierge delivery, unlimited swaps, and unlimited mileage. The monthly fee includes insurance, service, maintenance, and roadside assistance.
The Signature tier offers popular Mercedes models ranged from A-Class and C-Class Sedans to GLC SUV, plus AMG C-Class, AMG CLA, and the SLC Roadster for those exciting moments in life.
The Reserve tier raises the bar and adds the E-Class lineup to the fleet, while the Premier tier brings up the S-Class Sedan, G-Class Wagon, as well as the SL 550 Roadster and a number of other high-end models.
AVAILABLE IN: Atlanta, USA
ACTIVATION FEE: US$500 (≈ CA$656)
• Launch: $2,000 (≈ CA$2,625)
• Accelerate: $3,000 (≈ CA$3,938)
Porsche Passport provides performance and flexibility with a range of concierge-delivered Porsche vehicles. The monthly program includes unlimited vehicle swaps and mileage.
Two tiers are available: Launch and Accelerate. Launch vehicles include base and S models for the 718 Cayman, 718 Boxster, Macan, as well as the Cayenne. Tune it up to the Accelerate tier and you can put yourself behind the wheel of the 911 Carrera, 911 Carrera Cabriolet S, and Panamera — base and S models included — in addition to every model available in the Launch tier. The program is initially available only in Atlanta, home of Porsche’s USA headquarters. Today, the service has expanded to multiple cities in US and Canada, including Toronto.
Portfolio by OpenRoad
AVAILABLE IN: Metro Vancouver, Canada
ACTIVATION FEE: CA$999
TIERS (CA$/MO.): $2,499
Portfolio offers a monthly car subscription service providing access to vehicles from nine luxury brands in Vancouver, British Columbia.
The monthly fee is based on the subscription term, with insurance, maintenance, roadside assistance, and concierge delivery all included. The longer the commitment, the lower the monthly subscription fee becomes. Portfolio’s mileage allowance consists of 2,500KM/month, or up to 30,000KM/year. The subscription also enables you to add additional drivers and flip vehicles for up to 4 times per month based on your lifestyle needs.
Owned by OpenRoad Auto Group, Portfolio distinctly offers high-end models from a range of premium brands to satisfy a variety of needs. The fleet of vehicles is constantly being updated and presents a collection of luxury cars from brands including Audi, BMW, Mercedes-Benz, Porsche, Jaguar, Land Rover, Lexus, Infiniti, and Genesis.
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