Brand Media Centre

Welcome to Portfolio by OpenRoad’s Brand Media Centre. Choose the assets you need below to get started.

Our Logo

Download our logo files here. The logo must only be used strictly following the enclosed guideline.

Photography

Showcase Portfolio’s exceptional service with our stock photos.

Newsroom

For the latest information on Portfolio, check out our Newsroom.

Colours

Our brand colours are rich and expressive. See how to use them properly in communication.

Typography

Download our fonts, and learn how to deliver a consistent reading experience.

Brand Colours

White — White is used generously as background colour.

Lapis — As our primary brand colour after White, Lapis is rich and dominant. It can be applied onto images with Euclase, or serve as a solid background colour.

Euclase
— Our accent colour is vivid and energetic. Use it conservatively to highlight only the elements that deserve the most attention by our clients.

*Avoid using Euclase as the sole background colour for anything beyond Call-to-Action buttons.

White

HEX
#ffffff

CMYK
0  0  0  0
Lapis

HEX
‍#00003f

CMYK
100  90  20  40

Pantone
282 C
Euclase

HEX
#00cd3f

CMYK
90  0  0  0

Pantone
2995 C

Text Colours

Quartz Deep — Portfolio’s primary text colour
Quartz Light — Used on secondary texts
Lapis Text — Used for titles
Euclase Text — Used for hyperlinks or highlighting texts within paragraphs

Quartz Deep

HEX
#373d42

CMYK
10  0  0  90
Quartz Light

HEX
#949fa6

CMYK
15  0  0  45
Lapis text

HEX
#0a0a64

CMYK
100  90  20  40
Euclase text

HEX
#00c3ff

CMYK
90  0  0  0

Typography


Gotham is our brand typeface in English language marketing.

Light, Book, and Bold weight are used primarily to ensure legibility across different communication needs.

Use Gotham Bold for headlines and titles, and Gotham Book for main contents.

Gotham Light is reserved for tagline or short intro paragraphs presented below the headline. Do not use it on excessively long paragraphs.

Medium weight is only used when the previous 3 weights cannot deliver an ideal reading experience — for example, when text are too small for Bold weight to be legible.